PRIVACY POLICY
FWRD Digital & Product LTD
Last Updated: 04.12.2025
At FWRD Digital & Product LTD, we respect your privacy. We use data to help our website run smoothly and to measure the effectiveness of our marketing (including LinkedIn Ads). We never sell your personal data to third parties. If you want to opt-out of tracking or have questions, you can contact us anytime at
hello@fwrd.co.
1. Introduction
FWRD Digital & Product LTD ("
FWRD", "
we", "
us", "
our") is committed to protecting the privacy of all visitors, users, clients, and partners who interact with our website
www.fwrd.co (the "Website").
This Privacy Policy explains how we collect, use, store, and protect your personal information, particularly in connection with digital marketing activities such as LinkedIn Ads.
By using our Website or providing your information to us, you agree to the practices outlined in this Privacy Policy.
2. Who We Are
FWRD Digital & Product LTD
Registered in the United Kingdom
Website:
www.fwrd.co
Email: hello@fwrd.co
Registered Office: 4 st mary st, New Bradwell, Milton Keynes, MK13 0BD, United Kingdom
We operate as a digital and creative agency offering branding, web development, design, marketing, advertising, video production, and product merchandising services.
3. Information We Collect
3.1 Information You Provide Directly
We may collect personal information that you voluntarily provide, such as:
- Full name
- Email address
- Telephone number
- Company or business details
- Project details and inquiries
- Any information submitted via contact forms or email correspondence
3.2 Information Collected Automatically
When you visit our Website, we may automatically collect:
- IP address
- Browser type and device information
- Operating system
- Usage data (pages visited, session duration, interactions)
- Referral source (how you arrived on our Website)
3.3 Cookies & Tracking Technologies
We use cookies, tracking pixels, analytics, and advertising tools including:
- Google Analytics
- Google Tag Manager
- LinkedIn Insight Tag
- Meta Pixel (Facebook/Instagram)
These technologies help us:
- Understand Website performance
- Improve user experience
- Measure advertising effectiveness
- Deliver relevant ads
4. How We Use Your Information
We may use your information for the following purposes:
- Responding to your inquiries and communicating with you
- Providing requested services or proposals
- Improving Website functionality and performance
- Conducting analytics and measuring marketing performance
- Running advertising and retargeting campaigns
- Maintaining internal records
- Complying with legal obligations
We do not sell personal information to third parties.
5. Legal Basis for Processing (GDPR / UK GDPR)
Where applicable, we process personal data under the following legal bases:
- Consent – when you accept cookies or choose to contact us
- Contractual necessity – to deliver services or proposals
- Legitimate interests – analytics, advertising, business improvement
- Legal obligation – regulatory or statutory requirements
6. How We Share Your Information
We may share personal data with:
- Cloud hosting and IT service providers
- Analytics tools and advertising platforms (Google, Meta, LinkedIn)
- CRM tools and internal project management systems
- Contractors or employees involved in delivering services
- Legal authorities if required by law
We never sell or rent personal data to unrelated third parties.
7. Advertising & Retargeting
We use digital advertising platforms such as LinkedIn Ads, Google Ads, and Meta Ads. These platforms may process data collected via cookies or pixel tags to:
- Measure ad performance
- Build audience segments
- Deliver targeted advertisements
- Track conversions
You can manage or opt-out of personalized ads via:
8. Data Retention
You can manage or opt-out of personalized ads via:
- Fulfill the purposes described in this Policy
- Provide ongoing services
- Comply with legal or regulatory requirements
- Resolve disputes or enforce agreements
9. Your Data Protection Rights
If you are located in the UK or EEA, you have the following rights:
- Access to your personal data
- Correction of inaccurate or incomplete data
- Deletion (“right to be forgotten”)
- Objection to processing, including marketing
- Data portability
- Withdrawal of consent at any time
- Complaint to your local data protection authority
To exercise your rights, contact us at:
hello@fwrd.co10. Data Security
We implement appropriate technical and organizational measures to protect your data from:
- Loss or damage
- Unauthorized access
- Misuse
- Disclosure
However, no internet-based system can guarantee absolute security.
11. International Data Transfers
Your data may be stored or processed outside the UK or EEA. When transferring data internationally, we ensure compliance with GDPR adequacy rules or use Standard Contractual Clauses (SCCs).
12. External Links
Our Website may include links to external websites not operated by FWRD. We are not responsible for their privacy practices or content.
13. Changes to This Privacy Policy
We may update this Privacy Policy periodically. When updated, the “Last Updated” date at the top of this document will reflect the changes.
We encourage you to review this Policy occasionally.
14. Contact Information
For questions regarding this Privacy Policy or your personal data, contact us at:
FWRD Digital & Product LTD
Email:
hello@fwrd.co
Website:
https://www.fwrd.co
Address: 4 st mary st, New Bradwell, Milton Keynes, MK13 0BD, United
